Wednesday, May 28, 2008

Website Optimization

The web creates new challenges for information retrieval. The amount of information on the web is growing rapidly day by day. According to the suvey more than 85% of websites are found through the search engines. People surf the web using links, image and using keywords. Search engine provides the result according to the keyword or keyphrase matching. There are millions of page competeting for the same keyword. Maximum number of visitors never visit after third page of search engine result page. To attract your visitors you site have to be at top reasult page. Search Engine Optimization is a way of fine tuning your site so that your site hold good position in the search engine result page for a keywords. Search Engine Results Page is the page that is displayed in your browser when you search for something on your search engine of choice.